Our group
More than cookies
1902
Firmin Bouvard opened his patisserie in Bourg en Bresse which became Biscuits Bouvard in 1920.
Our group has been building itself since 1990, thanks to the hard work of the men and women united around our strong values and our passion for creating, producing and promoting delicious (tasty) and responsible snacks...
Pierre-Alain and Alain Lainé
The quality of our products, the scope of our range, our flexibility and industrial efficiency and our high-performance supply chain are the foundations behind the success of our group. They enable us to build lasting and trusting relationships with local and international distributors, industrial companies and pastry professionals.
Beyond that, a key focus for our family-owned company is to develop products that are resolutely focused on the future, respecting both people and the environment. For over 10 years we have been setting up high-quality and traceable supply chains, for example with our French wheat that is responsibly farmed and our abandon of all insecticide treatments for storage. Our recipes are continuously reviewed, in particular to progressively reduce sugar content and additives, promote the use of natural flavourings and revise portion size to make sure that biscuits are always a pleasure to eat!
On this website, you can read about our history and our commitments for the future!
Our History
1976
Introduction of own-brand Biscuits Bouvard at the main supermarkets.
1990
Acquisition and repositioning of the business by Alain Lainé.
From 1994 to 2007
Successive purchases of family-owned biscuit manufacturers to broaden our expertise.
2011
Use of “segregated” RSPO palm oil. License number: 1106051
2012
Selection of a flour in line with the Arvalis charter that promotes responsible farming.
2014
Purchase of Technipat, a factory manufacturing biscuits for pastry professionals.
2015
Acquisition of Euro Cakes in Italy, a specialist in room temperature sponges and fresh snacks, which became Bouvard Italia in 2018.
2016
Acquisition of Belgian company PIDY, a specialist in ready-to-fill products, broadening our expertise
2018
Creation of a Bouvard flour supply chain, containing no insecticides for storage and approved by Bureau Veritas.
2018
Concerned with animal welfare, we only use free-rang hens’eggs for our Bouvard brand biscuits.
20...
As we pursue our development policy, the Biscuits Bouvard family continues to grow and break down borders.
1902
1976
1990
From 1994 to 2007
2011
2012
2014
2015
2016
2018
2018
20...
1
12
Our values
Ambition:
Be the best in our field. Provide excellence in both quality and performance. Pursue our permanent objective of the Group’s sustainability, its development and that of its employees.
Expertise and professionalism:
Do our job well.Do it the right way, with the right attitude and skills.
Openness & humility:
Be convinced that you can learn from others.Take criticism as encouragement.
The pleasure of sharing:
Be driven by a team spirit and win with our employees, customers and partners.
Sustainable development:
Take care of our employees, effectively integrate the local business environment, reduce our environmental impact, design products that are always healthier by choosing the right ingredients and improving our product nutritional quality: these are the ambitions of our group moving forward.
Key figures
475
2000
41%
16
40
6
30
million in TO
employees
of TO through export
million biscuits manufactured per day
different technologies
sales offices throughout the world
years in organic food
Our awards
Grés d'or 2006 - FEEF
2006 SIAL Trend & Innovation Award
2007 Ain Trophée de l'Entreprise
2011 Grés d'Or - Innovation Award Leader Price Tartine
2017 ISM French Innovation Award
2017 Bressan d'Honneur
CSR commitments
Biscuits Bouvard is committed to its corporate project, represented by four major directions:
Putting people at the heart of all our concerns:
Without the passionate men and women who make up our company, the Biscuits Bouvard group would not achieve its ambitious goals.
Redesigning the products of the future:
From a product’s conception, it is essential to imagine the impact this innovation will have on the environment, the end-consumer and their health.
Sustainable and responsible sourcing:
Develop trusting relationships with key suppliers and create new supply resources to ensure that the ingredients we use are high-quality and environmentally friendly
Intelligent production:
Our industrial equipment investment choices are driven by the impact our tools may have on our employee work environment and the natural environment. We are also focused on reducing our waste.
Quality / Certification
Certifications do not merely guarantee the food safety of our products. They also improve our organisation and measure performance and progress.
100% of our factories in France are ISO 9001 certified (quality management system) and IFS certified (International Featured Standards = quality and food safety standard)
80% of our factories in France are ISO 14001 certified (demonstrating our commitment to environmental protection)
40% are BRC certified (British Retail Consortium)
75% of our sites are certified ORGANIC
Notre objectif est d’obtenir les certifications désignées pour 100% de nos sites d’ici 2020.
Code of conduct
Since its beginnings, Biscuits Bouvard has put people at the very heart of the company. To satisfy every taste whilst respecting the environment, it is essential that our employees are fulfilled by their work. This is why we have drawn up a Code of Conduct to guarantee that all Bouvard Group employees comply with its values and principles in terms of the environment and its relations with stakeholders.
Download the Code of Conduct in full HERE (see PDF)